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How did you do that? The value of externalising knowledge in graphic design
Luleå University of Technology, Department of Social Sciences, Technology and Arts, Humans and Technology.ORCID iD: 0000-0002-8854-3696
Luleå University of Technology, Department of Social Sciences, Technology and Arts, Humans and Technology.ORCID iD: 0000-0001-8992-9470
Luleå University of Technology, Department of Social Sciences, Technology and Arts, Humans and Technology.
2021 (English)In: Journal of Design Research, ISSN 1748-3050, E-ISSN 1569-1551, Vol. 19, no 1/2/3, p. 31-45Article in journal (Refereed) Published
Abstract [en]

This paper aims to study graphic designers' views on knowledge, considering the challenges faced by the field today. Expressing thoughts about what is needed for a graphic designer to build professional confidence, interview respondents mentioned topics like historical knowledge as well as feedback and presentation skills. To facilitate the navigation of the ever-changing graphic design landscape and to build a solid professional identity, externalising tacit knowledge is a key issue. The study finds that graphic designers mainly talk about their design work when presenting to clients, primarily with the aim of convincing them to accept new proposals. A case can therefore be made for the necessity of developing graphic designers' skills when it comes to explicating design processes with the aim of making it clear to non-designers what it actually is that a graphic designer knows and does, as well as building a stronger theoretical foundation for the profession.

Place, publisher, year, edition, pages
InderScience Publishers, 2021. Vol. 19, no 1/2/3, p. 31-45
Keywords [en]
graphic design, design knowledge, tacit knowledge, intuition, design rationales, design skills, design methods, digital methods, manual methods, digital vs. manual
National Category
Design
Research subject
Design
Identifiers
URN: urn:nbn:se:ltu:diva-90047DOI: 10.1504/jdr.2021.121059Scopus ID: 2-s2.0-85125698583OAI: oai:DiVA.org:ltu-90047DiVA, id: diva2:1648964
Note

Validerad;2022;Nivå 2;2022-04-13 (sofila)

Available from: 2022-04-01 Created: 2022-04-01 Last updated: 2022-04-14Bibliographically approved

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Wikberg-Nilsson, ÅsaWarell, Anders

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