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Development of integrated product/service offers through integration, or not?: A multiple case study of global manufacturing firms
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Innovation and Design.
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Innovation and Design.ORCID iD: 0000-0002-8103-2519
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Innovation and Design.ORCID iD: 0000-0003-3255-414X
2015 (English)Conference paper, Oral presentation only (Refereed)
Abstract [en]

In a world where advanced engineering products are commoditized, many manufacturing companies now strive to improve differentiation and profitability by offering integrated combinations of products and services known as product-service systems (PSS). Prior literature has proposed that such integrated offers be developed through an integrated product/service development process, but has so far not studied such integration in detail. To this background, our purpose is to study how integrated product/service offers actually come about. Our results are somewhat surprising, and paradoxical. Through an inductive multiple case study across eight multinational companies, we find that effective alignment-not integration-is the key to developing successful integrated PSS offerings. Thus, an integrated PSS offer seems to be reached through alignment rater than integration. The paper also identifies the key factors that inhibit integration and the various mechanisms that support alignment, and provides theoretical implications for literature and managerial implications for better development of integrated PSS solutions.

Place, publisher, year, edition, pages
2015.
Keyword [en]
PSS development, Business / Economics - Business studies
Keyword [sv]
Ekonomi - Företagsekonomi
National Category
Other Engineering and Technologies not elsewhere specified
Research subject
Entrepreneurship and Innovation
Identifiers
URN: urn:nbn:se:ltu:diva-30701Local ID: 499bd8fc-dd68-49f6-a3c1-01aa11772462OAI: oai:DiVA.org:ltu-30701DiVA: diva2:1003930
Conference
R&D Management Conference : 23/06/2015 - 26/06/2015
Note
Godkänd; 2015; 20160406 (samlen)Available from: 2016-09-30 Created: 2016-09-30 Last updated: 2017-10-20Bibliographically approved

Open Access in DiVA

fulltext(390 kB)108 downloads
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Type fulltextMimetype application/pdf

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Lenka, SambitFrishammar, JohanParida, Vinit
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CiteExportLink to record
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Citation style
  • apa
  • ieee
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