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Experiences of social media among media students in northern Sweden: possibilities and problems
Luleå University of Technology, Department of Arts, Communication and Education, Media, audio technology and experience production and theater.
2012 (English)Conference paper, Presentation (Refereed)
Abstract [en]

Media students are perhaps the people that are the most curious and interested in social media applications. University students enrolled on the “Media and communication program” at Luleå University of Technology, northern Sweden, have been interviewed regarding their experiences of Facebook. By examining the resulting narratives through using discourse analysis and approaching poststructuralism, the study emphasize on how Media students think and feel about their use of Facebook. The students feel it is important to be a part of Facebook; however they also have quite a complex relation to Facebook.The students mainly use Facebook to communicate with friends and relatives, but they also share photos, lists of personal interests and contact information with other users. Several students feel that Facebook plays an important role in their lives and that it enhances their quality of life. For many, Facebook has turned into a cultural habit which has become a big part of their lives. However, the students also feel that there are many difficulties with the use of Facebook – for them and for others. Many students express Facebook almost like a drug which you can get addicted to. The students are well aware that their and others identities are used by Facebook and this is a thing that they feel worried about, not knowing how Facebook uses this information. Another problem is the common fear about getting patronising comments on Facebook. Altogether feelings of anxiety, worry and fear about being a part of Facebook are common. The question of leaving Facebook has turned up as a thought among many, but most feel that they have to be part of Facebook since all their friends uses it. Gendered differences in the use of Facebook may also be observed in the narratives.

Place, publisher, year, edition, pages
Research subject
Media and Communication Science.
URN: urn:nbn:se:ltu:diva-34259Local ID: 868b030a-bcd0-4bae-b143-f02d6286c44dOAI: diva2:1007509
ICTs and Society-Conference : Critique, Democracy and Philosophy in 21st Century Information Society. Towards Critical Theories of Social Media 02/05/2012 - 04/05/2012
Godkänd; 2012; 20120426 (akijuh)Available from: 2016-09-30 Created: 2016-09-30Bibliographically approved

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Juntti-Henriksson, Ann-Kristin
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Media, audio technology and experience production and theater

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