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Aktivitet: Journal of Business and Industrial Marketing
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
2014 (English)Other (Other (popular science, discussion, etc.))
Abstract [en]

Reviewed article: "Information technology utilization for industrial marketing activities: The IT–marketing gap"

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Research subject
Industrial Marketing
URN: urn:nbn:se:ltu:diva-36593Local ID: 839fa0a8-2c51-4f75-a04e-1711ba7278d3OAI: diva2:1009853
Startdatum: 01/04/2014; Slutdatum: 01/04/2014; Roll: Vetenskaplig granskare; Typ: Fortlöpande redaktionsarbete / peer review - Peer review av manuskriptAvailable from: 2016-09-30 Created: 2016-09-30Bibliographically approved

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ReferencesLink to record
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