Change search
ReferencesLink to record
Permanent link

Direct link
The strategic agenda of corporate Europe: sustainability or not?
Royal Institute of Technology.
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
Royal Institute of Technology.
2015 (English)In: The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference / [ed] Mary Conway, Cham: Encyclopedia of Global Archaeology/Springer Verlag, 2015, 307-309 p.Conference paper (Refereed)
Abstract [en]

Businesses are entering into a period of transformation, where winners and losers may be separated according to their ability to succeed in a carbon-constrained world. CEO’s vision is vital for accelerating the response to this transformation. We examined CEO letters in order to understand the strategic importance of this issue to CEOs.

Place, publisher, year, edition, pages
Cham: Encyclopedia of Global Archaeology/Springer Verlag, 2015. 307-309 p.
Series
, Developments in Marketing Science, ISSN 0149-7421
Research subject
Industrial Marketing
Identifiers
URN: urn:nbn:se:ltu:diva-37674Local ID: bc3ef356-2ca5-409b-99a6-3198482318c3ISBN: 978-3-319-10872-8ISBN: 978-3-319-10873-5 (PDF)OAI: oai:DiVA.org:ltu-37674DiVA: diva2:1011172
Conference
Academy of Marketing Science. Conference : 24/05/2011 - 27/05/2011
Note
Godkänd; 2015; 20150917 (andbra)Available from: 2016-10-03 Created: 2016-10-03Bibliographically approved

Open Access in DiVA

No full text

Search in DiVA

By author/editor
Sattari, SetayeshPeighambari, Kaveh
By organisation
Business Administration and Industrial Engineering

Search outside of DiVA

GoogleGoogle Scholar

Total: 8 hits
ReferencesLink to record
Permanent link

Direct link