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Perceived customer value of a location-based mobile shopping service: a study from the retailer's perspective
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Innovation and Design.
2010 (English)Conference paper, Presentation (Refereed)
Place, publisher, year, edition, pages
2010.
Research subject
Industrial Marketing; Informatics
Identifiers
URN: urn:nbn:se:ltu:diva-38908Local ID: d761c120-f180-11df-8b36-000ea68e967bOAI: oai:DiVA.org:ltu-38908DiVA: diva2:1012415
Conference
Nordic Retail and Wholesale Association : 10/11/2010 - 11/11/2010
Note
Godkänd; 2010; 20101116 (asa_w)Available from: 2016-10-03 Created: 2016-10-03Bibliographically approved

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ReferencesLink to record
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