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Case of Iranian Offshore Engineering and Construction co. (IOEC) & Shahrvand Chain Stores
2002 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

E-commerce is gradually being adopted worldwide, and recently in developing countries, to achieve organizational objectives more efficiently. The Survey in this study pertains to an understanding of the most significant contributions experienced from the performance of the Internet on the E-commerce utilized within Iranian firms. The emerged frame of reference was derived in accordance with the research problem, the research questions and the related literature. Case study research was justified to be the most appropriate method and hence, depth interviews as research tools for gathering the essential data for the study. Shahrvand chain stores and Iranian Offshore Engineering & Construction Company have been selected as case studies. The results obtained throughout the study have been summarized and concluded. It is conceived that significant contributions experienced from the Internet on business practice of the Iranian firms interdependently lead to increasing relations with business associates, improving customer satisfaction, promotional tools and efficient marketing.

Place, publisher, year, edition, pages
Keyword [en]
Social Behaviour Law, Iranian companies, e-marketing
Keyword [sv]
Samhälls-, beteendevetenskap, juridik
URN: urn:nbn:se:ltu:diva-54420ISRN: LTU-SHU-EX--02/088--SELocal ID: b5fa2d9e-ece9-49aa-9d5f-8689bae9ee53OAI: diva2:1027801
Subject / course
Student thesis, at least 15 credits
Educational program
Business Administration, master's level
Validerat; 20101217 (root)Available from: 2016-10-04 Created: 2016-10-04Bibliographically approved

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