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How to become a successful exporter: five case studies of small Swedish companies
2000 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

The globalisation and internationalisation have grown in importance over the three past decades. Companies have many choices of operating internationally, but foreign operations often start with exporting. Swedish companies have found that expoting is a natural way of expanding the business, due to a small domestic market. This thesis aim to investigate how small companies can become successful exporters. A multiple-case study has been conducted, where five companies have been investigated, in order to study motives, barriers and risks as well as success factors regarding export. The conclusions found is that a unique product served as a major motive to internationalise for all small companies investigated. All the investigated companies also viewed tariff and non-tariff barriers as major obstacles in the initial phase of the activity. Finally, the small companies found a unique product, a personal network, market knowledge and reliable distribution channels essential for export success.

Place, publisher, year, edition, pages
Keyword [en]
Social Behaviour Law, Internationalisation, Export, Small Companies, Barriers, Risks, Export Success, Export Performance, småföretag
Keyword [sv]
Samhälls-, beteendevetenskap, juridik
URN: urn:nbn:se:ltu:diva-59081ISRN: LTU-SHU-EX--00/062--SELocal ID: f9be11b8-2d19-42ec-8424-eabc3f096260OAI: diva2:1032469
Subject / course
Student thesis, at least 15 credits
Educational program
International Business and Economic, master's level
Validerat; 20101217 (root)Available from: 2016-10-04 Created: 2016-10-04Bibliographically approved

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