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Will the Small Local Retailer Survive?: Consumer’s Omnichannel Buying Behavior from the Retailers' Perspective
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering. (Industriell marknadsföring)
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering. (Industriell marknadsföring)
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering. (Industriell marknadsföring)
Kungliga tekniska högskolan.
2016 (English)Conference paper, Abstract (Other academic)
Place, publisher, year, edition, pages
2016.
National Category
Business Administration
Research subject
Industrial Marketing
Identifiers
URN: urn:nbn:se:ltu:diva-60989OAI: oai:DiVA.org:ltu-60989DiVA: diva2:1054883
Conference
5th Nordic Retail and Wholesale Conference
Funder
Swedish Retail and Wholesale Development Council
Available from: 2016-12-09 Created: 2016-12-09 Last updated: 2016-12-09

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