Starting from interactions with SMEs from a number of different areas, this short paper addresses the challenges of turning hands-on practice into an online supports tool for innovation. The SMEs are found in the North of Finland and the North of Sweden, thus already facing challenges related to the sparsely populated areas. Yet, digitalization and online support may become one way to bridge distances as well as filling knowledge gaps between different domains. Nevertheless, the suggestion to transform practical know-how into an online tool that can be globally accessed and used is non-trivial. Thus, problematizing such ideas could progress these efforts.