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Idea management in product innovation: The empirical research results
Markot.tel d.o.o.
Faculty of mechanical engineering and naval architecture, University of Zagreb.
Faculty of mechanical engineering and naval architecture, University of Zagreb.ORCID iD: 0000-0001-9700-008X
Number of Authors: 32016 (English)In: Technical Gazette, ISSN 1330-3651, E-ISSN 1848-6339, Vol. 23, no 5, p. 1285-1294Article in journal (Refereed) Published
Abstract [en]

The competitiveness of the economy to a large extent depends on its ability to innovate. There is a consensus between researchers and business practices on the high importance of innovation management process, particularly in the earliest stage when it is necessary to identify business opportunities and find the best possibilities for their realizations. In the process of innovation management, many authors emphasize the critical role of idea management and efficient ways of creating, gathering, evaluation, promotion, selection, and implementation of ideas. As part of the research project "Models and methods of knowledge management in product development", by the Croatian Ministry of science, education and sport, a survey was conducted on a sample of Croatian companies which have product development in their production process. The conducted survey attempted to determine the situation in the area of product innovation, as well as in the field of innovation and idea management in the economy and to compare data with best practices. The collected data show when and how the ideas are collected, which motives and purposes are drivers for the collection of ideas and how companies are organized and trained for this demanding job. This paper presents the results of the survey, which suggest ways to improve product development, and sources and methods of collecting ideas. Publication of the outcome of this and other research on product innovation aims to spread the knowledge about this very important but under-explored area

Place, publisher, year, edition, pages
Strojarski Facultet , 2016. Vol. 23, no 5, p. 1285-1294
National Category
Other Engineering and Technologies not elsewhere specified
Research subject
Product Innovation
Identifiers
URN: urn:nbn:se:ltu:diva-68160DOI: 10.17559/TV-20150603223629Scopus ID: 2-s2.0-84991738416OAI: oai:DiVA.org:ltu-68160DiVA, id: diva2:1194944
Note

 Alternativtitel: Upravljanje idejama u procesu inovacije proizvoda – Rezultati empirijskog istraživanja

Available from: 2018-04-04 Created: 2018-04-04 Last updated: 2018-04-10Bibliographically approved

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Štorga, Mario

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