This paper presents the development of a flexible product-driven manufacturing exemplified in a case study. The case study is based on Festo EnAS (“Energieautarke Aktoren und Sensoren” or “energy efficient actuators and sensors” in English) platform, enhanced with a mobile robot for logistics and a camera for automated visual-based product inspection. IEC 61499-based and wireless-capable embedded controllers are used to enable decentralized control architecture. In this case study, a software design pattern is considered to enable easier development of modular production systems with physically reconfigurable layout during the production process. This paper applies the software design pattern into production systems where product-driven approach is adopted, i.e. the overall production process is determined based on the product specifications/requirements from the customer.