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Sustainable Tourism in the Shadow of Covid-19: Perceptions and Attitudes of Generation Y & Z
Luleå University of Technology, Department of Social Sciences, Technology and Arts, Business Administration and Industrial Engineering.ORCID iD: 0000-0002-4397-6965
Luleå University of Technology, Department of Social Sciences, Technology and Arts, Business Administration and Industrial Engineering.ORCID iD: 0000-0001-9797-5725
Luleå University of Technology, Department of Social Sciences, Technology and Arts, Business Administration and Industrial Engineering.ORCID iD: 0000-0001-6117-4408
2022 (English)In: NFF 2022 Conference Papers, Örebro University , 2022Conference paper, Oral presentation with published abstract (Refereed)
Abstract [en]

This purpose of this paper is to describe perceptions and attitudes of the young generations’ (Y and Z) toward tourism travel in times of Covid-19. Green behavioral intention is studied along with Covid-19-related concepts to see if there is any interplay between these variables. The study takes a semi-longitudinal approach, with data collected through an online survey in July 2020 and July 2021. In total, 722 Swedish men and women between 18 and 40 years responded to the survey. Results are presented at the conference.

Place, publisher, year, edition, pages
Örebro University , 2022.
Keywords [en]
sustainable travel behavior, covid-19, attitude, generation z, generation y
National Category
Business Administration
Research subject
Industrial Marketing
Identifiers
URN: urn:nbn:se:ltu:diva-93799OAI: oai:DiVA.org:ltu-93799DiVA, id: diva2:1708080
Conference
26th Nordic Academy of Management Conference: "Bringing Research Together", Örebro, Sweden, August 24-26, 2022
Projects
Morgondagens gröna turist
Funder
The R&D Fund of the Swedish Tourism & Hospitality Industry (BFUF), 48318Available from: 2022-11-02 Created: 2022-11-02 Last updated: 2023-09-05Bibliographically approved

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Styvén, MariaNilsson Vestola, JennyChipp, Kerry

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CiteExportLink to record
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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
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