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Using Sustainable Development Goals to make CSR a part ofthe firm’s DNA
Department of International Marketing, Åbo Akademi University, Turku, Finland.
Department of Marketing, Nottingham University Business School, University of Nottingham, UK .
Luleå University of Technology, Department of Social Sciences, Technology and Arts, Business Administration and Industrial Engineering. Laurea University of Applied Sciences, Finland; University of Turku, Finland; Åbo Akademi University, Finland.ORCID iD: 0000-0001-5050-3819
2023 (English)In: Approaches to Corporate Social Responsibility: Knowledge, Values, and Actions / [ed] Stefan Markovic, Adam Lindgreen, Nikolina Koporcic, Milena Micevski, Taylor and Francis , 2023, 1, p. 67-81Chapter in book (Other academic)
Abstract [en]

Businesses wishing to make a positive impact face challenges related to the creation and dissemination of knowledge on their Corporate Social Responsibility (CSR) efforts. The challenges are twofold: first, they need to make responsibility part of the organization’s DNA, and second, they need to communicate this information to internal and external stakeholders. Responding to these challenges, this chapter provides an easy-to-follow and clear protocol to facilitate the creation of Sustainable Development Goals-driven CSR strategies and the management of CSR knowledge. This approach will enable firms to make CSR an inseparable part of their DNA and create and disseminate CSR knowledge more effectively among various stakeholders.

Place, publisher, year, edition, pages
Taylor and Francis , 2023, 1. p. 67-81
Series
Routledge Studies in Business Ethics
National Category
Business Administration
Research subject
Entrepreneurship and Innovation
Identifiers
URN: urn:nbn:se:ltu:diva-99494DOI: 10.4324/9781003255833-05Scopus ID: 2-s2.0-85165337483ISBN: 978-1-032-18705-1 (print)ISBN: 978-1-003-25583-3 (electronic)OAI: oai:DiVA.org:ltu-99494DiVA, id: diva2:1787125
Available from: 2023-08-11 Created: 2023-08-11 Last updated: 2023-08-11Bibliographically approved

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