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Motivational profiles of toolkit users: iPhone and Android developers
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Innovation and Design.ORCID iD: 0000-0003-4317-9963
Ericsson.
Ericsson.
2011 (English)In: International Journal of Technology Marketing, ISSN 1741-878X, E-ISSN 1741-8798, Vol. 6, no 1, p. 36-56Article in journal (Refereed) Published
Abstract [en]

Toolkits for development and distribution of mobile applications can potentially influence the ecosystem for mobile services. While these toolkits began to surface in the late 1990s, it was not until 2008, when Apple launched its App Store, that their potential became more visible. For these toolkits to create value to all the different stakeholders, we need to understand these innovation milieus and their inhabitants, areas that are becoming increasingly important yet under-researched in the literature. In this paper, we address the questions of who the pioneering users of the Apple and Android owned toolkits are, what attracted them to the mobile application market, and what affected their choice of platform for mobile application development. Emerging from the analysis are four different developer profiles of early adopters of the Android and iPhone platforms.

Place, publisher, year, edition, pages
2011. Vol. 6, no 1, p. 36-56
Keywords [en]
Statistics, computer and systems science - Informatics, computer and systems science
Keywords [sv]
Statistik, data- och systemvetenskap - Informatik, data- och systemvetenskap
National Category
Information Systems, Social aspects
Research subject
Informatics
Identifiers
URN: urn:nbn:se:ltu:diva-8578DOI: 10.1504/IJTMKT.2011.041942Local ID: 718727e4-cb66-4b97-bda5-c6b4290e6905OAI: oai:DiVA.org:ltu-8578DiVA, id: diva2:981516
Note
Validerad; 2011; 20111214 (biggan)Available from: 2016-09-29 Created: 2016-09-29 Last updated: 2017-11-24Bibliographically approved

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Bergvall-Kåreborn, Birgitta

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CiteExportLink to record
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Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
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