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  • 1.
    Boroumand, L.
    et al.
    Isfahan University of Medical Science.
    Aghdasi, M
    Tarbiat Modares University.
    Albadvi, A
    Tarbiat Modares University.
    Jamshidian, M
    Isfahan University, I. R. of Iran.
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Service failure-recovery in online shops in Iran2008In: Iranian Journal of Information Science and Technology, ISSN 1726-8125, Vol. 6, no 2, p. 61-77Article in journal (Refereed)
    Abstract [en]

    Present article focuses on service failure and recovery in the online shops in Iran. The article investigates interaction between service failure and online shops readiness for service recovery and resulting impact on customer reaction. The data was collected by an e-questionnaire from 615 Iranian online shoppers. The findings suggest, although many online shops are severely breaching few fundamental business principles, defection is not happening as vast as in other similar studies. Furthermore, winning the customers back via service recovery seems to be depended rather on the process than the outcome of service recovery, which is very similar to the findings of another study in Chinese environment. Discussion of the findings suggests the researchers and managers to be conscious of the possible impact of the culture and environment on customer's responses to service failure and service recovery states.

  • 2.
    Chronéer, Diana
    et al.
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Johansson, Jeaneth
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    A value creation processes in the engineering education: increasing the transparency2007Conference paper (Refereed)
    Abstract [en]

    The paper adds to the discussion of developing the competences of engineers and its consequences on requirements for engineering education, i.e. the question on how can sustainable values be created in the education of businesslike engineers. Four context related aspects affecting the learning boundary for future engineers is identified. These are: students' view of learning, lecturers' views of learning, real-life examples, and manifestation of course content representation by practitioners. An important hinder for generative learning is that students are not realizing that efforts supporting generative learning are an investment in their future career both for the development of capabilities that gain generative learning in following courses, and outcomes that is demanded in industry. It is argued that real managers are more trustful when telling students, what efforts are necessary in order to gains the knowledge needed for making the most suitable answers on their questions of "what" and "how"

  • 3.
    Chronéer, Diana
    et al.
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Johansson, Jeaneth
    Perzon, Håkan
    Value creation in learning: experiences and outcomes from engineering education2009In: European continuing engineering education: Conceptualizing the lesson learned, Espoo: SEFI , 2009, p. 91-100Chapter in book (Other academic)
  • 4. Moharrer, Masoomeh
    et al.
    Tahayori, Hooman
    Albadavi, Amir
    Zegordi, Seyed Hessameddin
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Saticfaction in e-tourism: a case of European online customers2006Conference paper (Refereed)
  • 5.
    Naude, Peter
    et al.
    Manchester Business School.
    Ashnai, Bahar
    Tarbiat Modares University.
    Chaharsooghi, Kamal
    Tarbiat Modares University.
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    An analysis of B2B relationship quality among Iranian managers: a comparison between Iranian and English managers2007In: Total quality management and business excellence (Online), ISSN 1478-3363, E-ISSN 1478-3371, Vol. 18, no 8, p. 861-874Article in journal (Refereed)
    Abstract [en]

    The purpose of this study is to understand the characteristics of relationship quality within a business-to-business (b2b) setting, and also to understand how these characteristics vary in importance between countries. Replicating an earlier study, conjoint analysis was used to study how a sample of 48 Iranian managers trade off different attributes of relationship quality. Overall, the most important attribute to the sample was profit, followed by trust and power. However, there was significant variance within the sample. When compared with an earlier study of UK managers in which an identical methodology was used, it was found that while profit was important for both groups, it was more so for Iranian managers. Trust was also important in both samples, in line with what was expected from the literature. Power was found to be important for Iranian managers whereas in the UK, power was reported as the least important attribute.

  • 6. Naudé, Peter
    et al.
    Ashnai, Bahar
    Chaharsooghi, Kamal
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    An analysis of B2B relationship quality among Iranian managers: a comparison between Iranian and English managers2006In: AM 2006, Academy of Marketing Conference: Conference Proceedings, 2006Conference paper (Refereed)
  • 7.
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Företagsexterna kommersialiseringsförsök1989Licentiate thesis, monograph (Other academic)
  • 8.
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Sökandemönster till högskolan: en fallstudie vid Luleå tekniska universitet1998Doctoral thesis, comprehensive summary (Other academic)
    Abstract [en]

    The study deals with a complex problem connected to the situation of recruiting students to Swedish universities. There is increasing competition between universities as well as between the applying students. The aim of the study is to contribute to the knowledge of the pattern of students applying to universities by describing and explaining those patterns while both groups of recruiting universities and groups of applying students are competing. Two research questions, which are connected to the aim and the segmentation model, will be answered: How are students´ way of prioritizing universities affected by the distance between their home residence and selected universities? A predominant pattern of applying to universities is that the distance between a student´s home residence and their selected universities does affect their way of giving priority to universities. Student´s senior high school grades, however, do not affect student´s way of giving priority to universities, to the same extent.

  • 9.
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Trust in preparation of University-Industry (UI)-Collaboration: Outcomes from a course with focus on developing businesslike capabilities2011In: The Sustainable Global Marketplace: Proceedings of the Annual Conference of the Academy of Marketing Science, Coral Gables, FL USA May 24-27, 2011 / [ed] Mary Conway, The Academy of Marketing Science, 2011, p. 9-12Conference paper (Refereed)
    Abstract [en]

    This paper presents outcomes from a course with focus on developing businesslike capabilities among undergraduate students. The purpose is to explore the need of trust in preparations of UI-collaboration and how outcomes are influencing trust in an education context. Findings indicate that word of mouth is essential to create needed trust. The amount of human resources students represent is found to be an important “qualifier”, while created trust is the “order winner” in the establishment of UI-collaboration.

  • 10.
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Trust in preparation of University-Industry (UI)-Collaboration: Outcomes from a course with focus on developing businesslike capabilities2015In: The Sustainable Global Marketplace: Proceedings of the Annual Conference of the Academy of Marketing Science, Coral Gables, FL USA May 24-27, 2011 / [ed] Mary Conway, Cham: Encyclopedia of Global Archaeology/Springer Verlag, 2015, p. 9-12Conference paper (Refereed)
    Abstract [en]

    This paper presents outcomes from a course with focus on developing businesslike capabilities among undergraduate students. The purpose is to explore the need of trust in preparations of UI-collaboration and how outcomes are influencing trust in an education context. Findings indicate that word of mouth is essential to create needed trust. The amount of human resources students represent is found to be an important “qualifier”, while created trust is the “order winner” in the establishment of UI-collaboration.

  • 11.
    Perzon, Håkan
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Värdering av icke företagsanknutna produktidéer1982Report (Other academic)
  • 12.
    Perzon, Håkan
    et al.
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Engström, Anne
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Farshid, Mana
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Uppsatsskrivande med kickstart2014In: NU 2014: Umeå 8-10 oktober : abstracts, Umeå: Umeå universitet. Pedagogiska institutionen , 2014, p. 153-Conference paper (Refereed)
  • 13.
    Perzon, Håkan
    et al.
    Luleå University of Technology, Department of Business Administration, Technology and Social Sciences, Business Administration and Industrial Engineering.
    Gardelli, Åsa
    Luleå University of Technology, Department of Arts, Communication and Education, Education, Language, and Teaching. Luleå University of Technology, Department of Arts, Communication and Education, Media, audio technology and experience production and theater.
    Integrationskurs som motiverar2014In: NU 2014: Umeå 8-10 oktober : abstracts, Umeå: Umeå universitet. Pedagogiska institutionen , 2014, p. 152-Conference paper (Refereed)
1 - 13 of 13
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